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Sample Program:

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  • Assigned brand manager

  • Daily communications

  • Deep dive and assessment

  • Goal setting: daily weekly monthly objectives

  • Action Kick off

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Phase 1 - 90 days

  • Branding refresh

  • Website refresh 

  • Marketing print material refresh

  • 4 emails per month 

  • 1 on-site education series event per month

  • 1 off-site networking event per quarter

  • 1 digital contest / giveaway per quarter

  • Product release campaigns 6-8 annually (ad design, copywriting, printing) (needs creative budget)

  • Paid targeting set up for IG and FB / targeting recon and deep dive

  • Weekly social media posts (2 reels, 1 image post, 2 image carousels (6 images), 21+ stories, 1 live monthly) caption copywriting, hashtaging, targeted, graphic design

  • Website updates and upgrades

  • Physical location branding mgmt / signage, etc.(needs creative budget)

  • Online bookings and registrations

  • Subscription plans​

  • 1-2 Press releases / PR article concept per year

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Image by Nastya Dulhiier

sample look

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